Content Opportunity Audit
Find out which topics drive traffic in your space, where competitors are ahead, and what to publish next — backed by real search demand data.
One-time engagement. Full deliverables in 10 business days.
The problem
Most content teams choose topics without clear data on search demand — and end up with articles that get little to no traffic while competitors cover the topics that actually matter.
- You publish consistently but traffic stays flat
- You don't know which topics have real search demand
- Competitors rank for terms that matter to your business
- Existing content has untapped potential but it's hard to know where to start
What you get
Topic Opportunity Map
Every relevant keyword cluster you're not covering, ranked by traffic potential.
Competitor Coverage Matrix
Which competitors cover which topics, who dominates, and where nobody is strong.
Prioritized Content Roadmap
Top 20–30 recommended articles with target keywords, estimated traffic, and difficulty scores.
Content Briefs
Target keyword, search intent, SERP analysis, competitor angles, and suggested outline — ready to hand to writers.
Quick Wins List
Keywords where you already rank 11–30 and a refresh could break into page 1.
From kickoff to roadmap in 10 days
Discovery call
I learn your business, audience, and goals. You tell me who matters and which competitors you're watching.
Audit & clustering
I crawl your content and your competitors', map out the keyword landscape, cluster by topic and intent, and score for relevance.
Opportunity analysis
SERP saturation, content freshness, ranking difficulty — analyzed for every cluster using real data.
Roadmap & walkthrough
Prioritized roadmap, content briefs, and quick wins — delivered and walked through live with you.
Frequently asked questions
- How is this different from keyword research?
- Keyword research gives you a list of terms. This audit organizes them into a prioritized roadmap — clustered by topic, scored for relevance, and ranked by effort vs. impact.
- What do we need to provide?
- Google Search Console access (read-only) and a list of your top 3–5 competitors. I handle everything else.
- Can I hand the briefs directly to writers?
- Yes. Each brief includes target keyword, search intent, SERP analysis, competitor angles, suggested outline, and recommended format.
Get your Content Opportunity Audit
I'll confirm the audit is right for your situation before you commit.